Sponsorship Summary
The Open Source Think Tank, hosted by Olliance Group and DLA Piper, is the leading invitation-only commercially focused open source brainstorm and networking conference of its kind in the world.
At the 2009 event held in March in Napa, CA, over 110 CEOs, CIO/CTOs, VCs, attorneys and industry luminaries attended. Executives from top Fortune 100 companies, leading open source companies, and opens source organizations gathered together to discuss the state-of-the-industry of commercial open source.
Due to high demand this year we are increasing attendance to 130 participants. Sponsors last year included Microsoft, Sun Microsystems, Adaptive Planning, Black Duck Software, Jaspersoft, OpenLogic and SugarCRM.
Think Tank Format
The Open Source Think Tank event is structured as an interactive, audience participation event, not as a typical industry conference. Please see the Think Tank Overview for full detail on the Think Tank format.
Sponsorship Offerings:
New for 2010 (click to expand)
This year Olliance is adding a number of exciting new elements to the Think Tank sponsor packages.
- Additional sessions exclusively for Platinum and Gold sponsors to engage with potential partners
- Packaging and syndication of event content and distribution through leading industry media outlets Linux.com, Linuxfoundation.org and Geeknet (Sourceforge), totaling more than 1.3 million unique visitors per month.
- Social media program focused on awareness building 90 days prior to the event and 30 days afterwards
- Additional sessions exclusively for Platinum and Gold sponsors to engage with potential partners
- CIO Webinar – Within 30 days of completion of the event Olliance Group/DLA will host a webinar with some of the CIOs in attendance at the event. The webinar will be targeted at global enterprise CIOs and will provide an unbiased perspective on the opportunities and challenges offered by open source. Sponsors will be prominently featured on the webinar marketing material and advertising.
Marketing and Public Relations Opportunities (click to expand)
In order to maintain the exclusive and visionary nature of this event corporate sponsorships are kept to a minimum. Each sponsorship offers many key opportunities for visibility, branding and PR. Sponsors get focused exposure to a select group of commercial open source thought leaders from most of the major global technology vendors and visibility to CIOs and other key industry influencers through the many PR activities. Marketing activities for this event consist of the following:
- Overall:
- Listing on the event website where every attendee and invitee goes multiple times
- Opportunity to supply attendee gifts
- Sponsorship of event activities based on sponsor level
- Video interviews onsite for podcasts
- Outbound/Inbound links to/from vendor sites
- Inbound links from bloggers and news sources covering the Think Tank
- Vendor news links on the Think Tank web site
- Pre-event
- Press release announcing the sponsors
- Press release announcing applications for attendance are open
- Interview of the sponsor for the event blog
- Sponsorship announcements and multiple reminders to the Think Tank Facebook and LinkedIn sites
- Post-event
- Press release referencing the white paper
- Whitepaper distribution to list of 10,000 qualified leads
- Branding around the CIO webinar
Download a pdf of the sponsorship information.
Interested in being a Sponsor?
Questions on sponsorship levels, pricing and offerings? Please contact:
